Samsung
Tasked with a full campaign of 7 concepts in 8 sizes in two languages, I delivered ahead of schedule while adding extra creative touches to boost engagement. Developed in Animate CC, trafficked through Sizmek..
BannersBoston Pizza
One of a series of short campaigns built to complement social strategy, I was given free reign to animate as I saw best. Both creative team and client approved it immediately, a first for this client.
BannerShoppers Drug Mart
Presented with a simple brief, I suggested a number of animation touches to bring extra value to the banners. Handwriting effects and animated 2D birds brought delighted approvals from the client team.
BannersTim Hortons
Working with the creative director, this series of banners went from simple fade transitions to a far more visually interesting approach.
Banners
About Me
With five years of hard-earned experience at some of Canada’s top advertising agencies, I’m perfectly at home with agency production. I enjoy the challenge of a wide array of tasks arriving at random, and have extensive knowledge of all forms of banners, emails and landing pages. I'm DoubleClick certified and have spent serious time working with dynamic banner campaigns - I've even helped Google refine their platform.
Outside of building entire campaigns every week, I'm no stranger to the other agency requests that show up - from being the technical voice in the room at RFPs and pitches, to editing videos and generating social media posts.
I'm happiest in an environment where I get to contribute to the "idea", where I can use my experience to bring special sauce, add extra value to the creative and help take it in engaging and unique directions.
Contact Details
Guy Crawford
Toronto, Canada
gwmcrawford@gmail.com
Work
john st.
Development Lead • Jan 2017 - Nov 2017
I managed the development team and oversaw production output. I instigated additional training and code review sessions and assisted with development in times of excess workload. I drove an internal review of creative production within agency, creating stronger integration between strategy, creative and developer teams in early stages of briefs. I documented and refined the studio development process and was responsible for technical administration of the department.
Ogilvy
Digital Creative Lead • Jul 2012 - Dec 2016
I was responsible for technical consultation from concept, research and client presentation through to technical specs and execution. I acted as technical liaison and point of contact for all levels of agency staff. I supervised timing, adherence to brand standards and code standards of digital production output. I maintained a working knowledge of all client technical environments and internal systems, along with a code and animation library.
Lush Concepts
Interactive Designer / Developer • Oct 2009 - Jun 2012
I was responsible for design, front end / back end development of a wide range of digital projects including facebook apps and campaigns, websites, microsites, CMS framework implementation, flash banners, emails and landing pages.
Education
DoubleClick platform certification • Sep 2014
Certified DoubleClick developer, QA certified. Experienced with dynamic banner processes and rich media units.
City of Bristol College
Higher National Diploma in Computing • May 2003
Sylabus provided certification in graphic design, programming, HTML / JavaScript coding, network admin experience.
Skills
As a senior agency front end developer, my skills have expanded to meet the needs of some of Canada's best advertising agencies. Outside of the usual production skillsets, I also design, develop and host responsive websites - and I've spent years working with WordPress installations. I'm a veteran at asset preparation and specialize in dealing with last-minute production emergencies of all kinds.
Testimonials
Contact Form
I'm open to both fulltime and freelance development work. Send me a message and let's talk about how I can help with your upcoming projects.
Fill out the fields below and I'll get back to you soon.